Master of Arts International Marketing
Welcome to THM Business School!
The MA course at the THM (Technische Hochschule Mittelhessen - University of Applied Sciences), formerly known as FH Giessen-Friedberg, is designed to qualify students for leading positions in international enterprises. In addition to the core subjects, which deal specifically with developing skills in international marketing and sales, one of the key assets of the program is its focus on strategic management decisions.The following video was a students-project of our last MAIM course.
The MA course is a full time consecutive study program. In line with the concept of “applied sciences”, teaching takes place in small groups and academic staff are selected with special reference to their professional experience.
The program attaches great importance to improving general analytical techniques and intercultural competences. The student mix is international and the language of instruction is English. Additionaly students have the possibility to achieve a double degree in cooperation with the Napier University in Edinburgh (UK).
This program was one of the first German Master programs in Business Administration which successfully passed the official German accreditation procedures newly established in spring 2000. It was successfully reaccredited until 2012.
What's new in December 2011
- Early-bird applicants might submit their application already to the masters office for a first feedback (German/EU-students). International non-EU-students are requested to wait until mid-march 2012 to apply via the uni-assist process (find further information in the download area "application").
Technische Hochschule Mittelhessen - University of Applied Sciences - Wiesenstraße 14 - 35390 Gießen - 0641 309-0 -