- departement >
- PhD students
By appointment
Doctoral student and research assistant at the Wums. Supervisor: Prof. Dr. Julian Conrads
Researchers for the Transform2Action project in collaboration with Adelphi
Experience
Student assistant and
tutor in Macroeconomics at Ruhr University Bochum (2021-2023)
Tutor in Foundations of International Trade at Ruhr University Bochum (2022-2023)
Self-employed
Managing Director of a start-up for healthy & sustainable breakfast bowls (2020-2021)
Internship
at Kronsteg (2019)
Volunteer work
by volunteers in Costa Rica to preserve habitats by removing plastic and building artificial reefs at Mareblu (2020)
Education
Ruhr University Bochum
M.Sc. Economics (2020-2023)
B.Sc. Management and Economics (2015-2019)
Research
Master thesis: Bridging Behavioral Inconsistencies in Buying Decisions of Animal Products via Information
Bachelor thesis: Premature DeinDustrialization in Developing Countries
By appointment
⬥ Research Associate for the VLUID project
⬥ Lecturer for Business Intelligence
⬥ PhD student
Passionate about data and excellent Business Intelligence solutions.
Enthusiastic Analyst, lecturer and STEMinist.
Data Analytics & Business Intelligence
I am an Analyst with 7+ years of industry experience in Data & Analytics, Business Intelligence and Project Management. I am currently working on my PhD in the field of Information Systems and focusing my research on smart cities at the University of Cologne while working at the Technische Hochschule Mittelhessen (THM) in Gießen as a Research Associate. I also hold lectures on Business Intelligence for the master's courses Digital Business and Corporate Management at the THM.
Smart Cities & Technology Acceptance
I am currently working on the smart city project VLUID in the city of Wetzlar, funded by the German Federal Ministry for Digital and Transport. VLUID focuses on revolutionizing traffic management with a data-driven approach and intelligent solutions. My research as a part of this project focuses on the contribution and influence of citizen science approaches on technology acceptance and adoption in the context of smart cities. Find my research history below or on ResearchGate.
Find out more about me on LinkedIn
📄 2025: How companies advance smart cities: industry as an important stakeholder for intelligent traffic management applications. In: HMD practice of business informatics
📄2025: From Traffic Dynamics to Smart City Solutions: Identifying Key Elements for Data-Driven Traffic Management. AMCIS 2025 - America's Conference on Information Systems, Montreal, Canada
Voted as top 25% of papers
📄 2024: Hearing the People: Citizen-Centric Requirements Engineering for the Development of Smart Traffic Management Applications. AMCIS 2024 - America's Conference on Information Systems, Salt Lake City, UT, USA.
Nominated for the Best Paper Award and selected as one of the top 25% of papers.
📄 2024: Sustainable Smart Cities: A Comprehensive Framework for Sustainability Assessment of Intelligent Transport Systems. In: Information Technology for Management: Solving Social and Business Problems through IT
📄 2024: Data-Driven Traffic Management on the Last Mile: Understanding Manufacturing Industry in Smart City Ecosystems. In: Handbook on Digital Platforms and Business Ecosystems in Manufacturing
📄 2022: An Instrument for Evaluating Data-Driven Traffic Management Applications in the Context of Digital Transformation Towards a Smart City. Software Business, Springer.
🥇 Best Paper Award at the International Conference on Software Business (ICSOB) 2022, Bolzano.
Currently open theses
Data Mesh – Implications for Data Architectures and Data-Driven Companies
(Bachelor's or Master's Thesis)
Data Mesh is a socio-technical approach, founded in 2019, for creating a decentralized data architecture. This concept contrasts with the classic core data warehouse and offers an alternative solution that goes beyond mere data storage. Data is viewed as a product that must fulfill specific tasks. In addition to this paradigm shift, Data Mesh also introduces organizational and procedural changes, which are prerequisites for managing data as a "material asset" of the company.
Since this field is still young, there is little academic literature on the topic. The thesis will therefore include a literature review of both academic and grey literature and may be supplemented by an expert survey. Key objectives are:
- Collecting current scientific and gray literature on term definition
- Analysis and compilation of the technical and organizational components that characterize a data mesh
- Derivation of recommendations for action for organizations
By appointment
Doctoral student and research assistant in the study program Digital and International Marketing (DIMa) with a research focus on marketing & innovation
I have been doing my doctorate in the field of marketing and innovation management since the beginning of October. I previously worked as an “eTail Expert” in corporate marketing at Samsung Electronics, where I was able to gain extensive experience in digital marketing. In this position, I was responsible for developing and implementing new e-commerce strategies, promoting knowledge exchange and representing the German branch in European e-commerce initiatives.
I have earned two master's degrees: one from THM (MA) and one from Edinburgh Napier University (M.Sc.). My master's thesis, which dealt with brand activism and moral emotions, became part of the article "Who is more responsive to brand activism? The role of consumer-brand identification and political ideology in consumer responses to activist brand messages," published in the Journal of Product & Brand Management
Since I already completed my MA in International Marketing, I have now returned to THM. My goal is to research innovative approaches in marketing as part of my doctorate and to contribute to the further development of the field.
By appointment
Doctoral student and research assistant - economics
Research area: macroeconomics, economic policy, especially macroprudential policy, monetary policy, fiscal policy.
Work experience
October 2021 - July 2023: Economist in the Macroprudential Policy Department, Central Bank of Egypt
September 2018 - July 2021: Teaching assistant and research assistant, Department of Economics (VWL), German University in Cairo (GUC) - Egypt
September 2016-December 2016: Business Developer, La Gasso Marketing Agency (Part-time) - Egypt
Training
September 2018- September 2020: Master of Science: Business Administration (Business Administration), Major : Economics, German University in Cairo - Egypt
August 2019-January 2020: 6 months research scholarship from DAAD, University of Duisburg-Essen - Germany
February 2016 - June 2016: Exchange semester during the bachelor's degree, University of Mannheim - Germany
October 2014 - June 2018: Bachelor of Science in Business Administration, with specializations in Economics and Finance, German University in Cairo - Egypt
Internships
July - December 2017: Egyptian Ministry of Investment and International Cooperation
July 2016: Mafilm GmbH for film production in Berlin, project management
August 2015 AlRowad Stock Brokerage Company, Cairo
Research
Master’s Thesis – The Economic Consequences of Income Inequality (in English)
Bachelor thesis - The effect of taxes on economic growth in Egypt and Germany (in English)
Participation and presentation of a research paper in the 8th International Conference of the Cyrus Institute of Knowledge and award as one of the best presentations – October 2020
Participation and presentation of a research paper at the “10. Arab Expo Business Forum” in Egypt and award for best research paper of the conference – November 2020
Awarded with a certificate for research work by Fil. Dr. Jan-U. Sandal Institute for the “71. Summit Conversations on Emerging Issues in Social Entrepreneurship” – November 2020
By appointment
Research Assistant and PhD Candidate at the Chair of Information Systems (Prof. Dr. Christian Leyh).
Focus: Low-Code / No-Code platforms and competency development in SMEs and public administrations
Research Profile
My research investigates the competency and capability requirements associated with the adoption and governance of Low-Code/No-Code (LC/NC) platforms in small and medium-sized enterprises and public sector organizations. The objective is to develop and evaluate a multi-level framework that identifies required skills, roles, and organizational capabilities while providing structured guidance for their systematic development and integration across individual, team, and organizational levels.
Research Interests
- Competency and capability frameworks for Low-Code/No-Code environments
- Multi-level capability development in SMEs and public administrations
- Citizen development and evolving role configurations
- Governance and institutional embedding of LC/NC platforms
- Organizational adaptation in platform-based development settings
Theoretical Foundation
Grounded in Information Systems research, drawing on socio-technical systems theory, the duality of technology, dynamic capabilities, institutional theory, and competency modeling.
Thesis Supervision
Bachelor's and Master's theses related to the above research areas are welcome.
By appointment
Research assistant / doctoral student
Research areas: Macroeconomics, especially monetary economics; Data Science
Research Assistant / Doctoral Student