Content and objectives
The students acquire comprehensive, up-to-date and practically relevant knowledge about the framework conditions and the action-oriented implementation of the international managementIn doing so, they learn about the challenges and opportunities associated with international business activities in the context of increasing globalization of markets and products, and how the core business functions of a company should be specifically designed in an international context.
The program focuses on key strategies, processes, structures, and tools for successful positioning in global competition. Through the analysis and critical discussion of internationally oriented case studies , students develop the ability to gather and combine relevant information in a problem-oriented manner and to draw solution-oriented conclusions. In doing so, they cultivate personal skills such as teamwork, advocating for their own positions, and presenting concepts.
The case studies focus not only on international companies from various sectors but also on the specific characteristics of individual countries and the associated management skills. Consequently, students also develop their intercultural competence and, due to the English language used in the course, their foreign language skills.
Structure of the majors s
| Business Administration (BA 2020) / Major International Management | ||
|---|---|---|
| International Business Environment (421) | Prof. Dr. Benjamin Löhr | 6 CrP |
| International Business Management (422) | Prof. Dr. Benjamin Löhr | 6 CrP |
| Elective module 1 at a foreign university (523) | Prof. Dr. Benjamin Löhr | 6 CrP |
| Elective module 2 at a foreign university (524) | Prof. Dr. Benjamin Löhr | 6 CrP |
Structurally, the Major consists of four modules. Up to three of these modules can be completed abroad (on the student's own initiative).
Module 421 (International Business Environment) focuses on the fundamental framework of international business activity and its impact on international management practice. This includes, in particular, the following aspects:
- Globalization of markets and production
- Political, economic, and legal differences in an international context
- Cultural differences in an international context
- Ethics, social responsibility and sustainability in an international context
- Developments in the world trading system
- Foreign direct investment
- foreign exchange market
Module 422 (International Business Management) focuses on concepts, core functional areas, and competencies related to international business expansion. This includes, in particular, the following areas:
- Strategy and Organization
- Market entry methods and location selection
- Production and Supply Chain Management
- Marketing and R&D
- People Management
- Controlling and accounting
- Risk management
All information about stays abroad You can obtain further information from the international coordinator, Heike Siebert (This email address is being protected from spam bots! To display JavaScript must be turned on! ). A good initial overview is provided by the "International" pages of our departement homepage.
The study abroad experience allows students to broaden their intercultural skills and gain valuable experience. This enables them to prepare early for an internationally oriented career. All courses are taught in English. Therefore, good English skills are required to follow lectures, case studies, and exercises. The teaching methods emphasize interactive learning approaches, including case studies and project-based teamwork.
Recommended elective modules
For the international modules, students have a free choice of a business administration topic. The international modules should correspond to approximately 4 semester hours per week (SWS) each. The international coordinator is Heike Siebert (This email address is being protected from spam bots! To display JavaScript must be turned on! ) conducts the content review of the modules chosen abroad and the subsequent recognition of the foreign achievements.
Occupational and professional fields
International business offers an enormous variety of interesting, diverse, and challenging tasks. These range from simple import and export to the coordination of global networks of companies and individuals. Potential junior staff in internationally oriented companies who demonstrate commitment, initiative, independence, teamwork, and social skills are qualified to assume demanding positions that have direct or at least indirect interfaces with aspects and competencies of international management. These positions can be located both domestically and internationally, as well as in various functional areas of a company (e.g., strategy, production, controlling, marketing, or HR). Junior staff who can successfully fill these internationally oriented positions are in high demand. Graduates of the International Management majors acquire the necessary qualifications for such work.
Career prospects
Given the enormous importance of foreign business for the German economy and the expanding global trade, one can expect very good career prospects – especially in combination with another completed Major .
Cooperations
The International Management Major develops strong connections with regional, national, and international companies. Internships, projects, and practice-oriented theses facilitate a lively exchange with industry. Furthermore, lecturers from the field of international management are integrated into the curriculum.
